Brand Story

And Wander

The label “and wander” with its motto of “The rain, the wind, and the hiking makes mountaineering fun” was started in 2011 by fashion designers Mihoko Mori and Keita Ikeuchi. Charmed by encounters with nature as they enjoy hiking in the mountains, they offer outdoor clothing and gear highlighting strategies honed by their experience working with a brand featured in fashion collections in Paris and sensibilities they've absorbed through hiking in the mountains.